The group behind one of Britain’s most popular Muslim website MPACUK.org are launching the biggest ever campaign to mobilise Muslim voters.

The Muslim vote could prove decisive with 82 constituencies having a Muslim population large enough to determine the result.

Friday marks the official launch of ‘Operation Muslim Vote’ as Muslims gather for weekly prayers, with tens of thousands of leaflets already being distributed by young volunteers across the country.

MPACUK is now harnessing the power of Facebook and Youtube to spread the message that anger over foreign policy, Islamophobia and civil liberties can be translated into change through the ballot box.

Our advert promoting voting is running throughout the day on Islam Channel reaching over 1million British Muslims.

Local MPACUK teams are working with mosques to deliver voter registration drives through Friday sermons, events at community centres and women’s groups.

Translated leaflets are also being used to reach the older generation.

Rukiya Dadhiwala, MPACUK Campaign Coordinator, "Responses to our door-to-door canvassing reveal the huge shift in political attitudes within the Muslim community in the wake of events ranging from the Iraq war and Gaza to recent victories by the BNP. “Muslim voters can no longer be taken for granted by Labour as a new politicised generation are becoming swing voters who demand action on issues from Palestine to anti-terror laws”